[MattC]

I don't use any case lube, seems to wok fine.  (Didn't read the directions I guess).  I set it so there is a bit of resistance when you pull the handle on your press back up.  Crimp looks funny kind of square instead of the familiar roll, but it really got the extreme spread down on my reloads.  I really like the locking ring on it too.  

 

[MattC]

Contender:  what does your crimp look like?  Mine looks almost like a step into the crimp groove instead of the familiar fold or roll.  Bout a 64th of an inch or so of the top of the case is "stepped in".   What ever it is it seems to work like a charm.  I've noticed that seating the bullets in a separate step also seems to help with consistent overall legnth.